Websites are no longer just a way to learn more about a specific product or service. These days, they play a very important role in leads acquisition, and sometimes are even the channel for closing the deal. Overall, the digitization of company offerings makes websites an important tool to achieve business success in globalized markets.
Before getting ahead of ourselves, let’s first discuss the considerations of providing a great digital experience. While it’s true that UX/UI is a good vehicle to increase leads and draw customer attention to your company’s offerings, many behind-the-scenes aspects are just as important to the website experience.
While this blog post will focus on UXUI best practices, paying equal attention to each of the areas mentioned above is the only right approach to achieving business and user goals.
Create an engaging “above the fold” landing page
Industry: Digital Products/Software
Design an attractive, easy-to-navigate website
Provide clear navigation, and always let visitors know where they are
Industry: Technology products
Write content that connects with people
Industry: Financial Services
Gain trust with social proof and testimonials
Industry: Digital products, software
How’s does your website or consumer mobile app stack-up to these best practices?
Anexinet offers a Mobile App Refresh Kickstart that encompasses all UX/UI best practices and takes into account the business, marketing and development efforts required to transform your business, delight users, and make your website or mobile app user experience stand out from your competitors.
Lastly, whether you need an instrumental UI, enterprise platform or consumer app, our team of designers, architects and strategists works together with your organization, tailoring our proven methodology to best accommodate your unique needs. For more information on how Anexinet can help your enterprise organization produce game-changing digital experiences, please check out our menu of Enterprise Mobility kickstarts now.
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