Today’s healthcare providers recognize the demand for digital self-service capabilities for physicians, employees, and patients. But providing a modern digital experience in the face of complex HIPAA regulations can be a challenge. Why? Because it requires a partner with ample experience in the field, the skills to create gorgeous design and intuitive interaction, plus the expertise to integrate data from across many enterprise systems to map all the touchpoints along a user’s entire digital journey.
Anexinet’s Healthcare Connected Experience Strategy Kickstart ensures success by accommodating these requirements with a comprehensive implementation approach. Working closely with your organization, we rapidly bring to life secure, next-generation digital engagement experiences that leverage the latest technologies to provide the info and interactions users need, on the channel and at the moment they need them.
Develop the perfect Digital Solution to get you well on your way to providing a truly superior experience across all channels. In just three short weeks.
The Connected Experience Kickstart follows these key steps, typically over a three-week period:
To maximize productivity and ensure success, our pre-kickoff activities include analyzing user feedback, identifying market opportunities, analyzing the competition, reviewing current-state artifacts, and norming the team for success.
We start by developing a thorough understanding of the solution’s critical requirements (qualitative/quantitative drivers, general themes and overarching vision), then confirm these with key stakeholders. Next, we identify industry trends, analyze the competitive landscape, and explore user personas to unearth innovative use cases beyond the typical scenarios.
In the second step of the Kickstart, our team uses Customer Journey Mapping and Use Case Analysis as input to ideation. Our Ideation and Concept Generation exercises prioritize business need based on process step and business driver. Next, each scenario is assigned a primary actor and value-driver, and is ranked on Business Impact, Organizational Readiness, and Ease of Implementation. Lastly, we formulate a plan for future-state.
This kickstart phase generates a catalog of features and/or services that show the most potential, explores their applicable delivery channels, analyzes their alignment with current initiatives, and begins to define (and phase) the Connected Experience prototype.
Every step of the way, our consultants keep in mind the HIPAA data privacy and security requirements of your information architecture, including solution layers and components, data sources, service-layers, technology and toolset options, environmental and integration needs (and readiness), plus security and authentication considerations, and manageability and IT control—all the way up to ongoing monitoring and analytics.
In the final steps, we refine our prototype concept by prioritizing the highest-ranked modules—functionality that fosters innovation while maximizing value—and filtering out features that lack a high-level of organizational readiness in process, data, and implementation.
Our prototype design and development process is rapid and robust. We work quickly through iterations of design, navigation, and UI/UX (creating user-flow diagrams, wireframes, style-guides, and design comps) before generating a gorgeous working prototype to validate your ideas.
Lastly, our Connected Experience Roadmap is based on an alignment with your drivers and objectives, and provides guidance in terms of the People, Process, Technology, Data Architecture, and Tools you’ll need to build the ‘real-deal’ app. Each Roadmap item is flagged as “Required,” “Short/Mid/Long-Term” or “Future.” The immediate (phase I) action plan includes scope, effort, budget, timeline and sprint plan.