(inadvertent, that is)
Many of us by now have seen this poster for a music night at an English pub, presumably created by Dave Blackhurst @DaveABlackhurst. Designer Tom Wysocki tweeted it out and since then it has amassed 28,000 retweets and 70,000 likes.
Digg sets it up this way. “When the owner of The Friars — a pub in Bridgnorth, England — approached a designer about promoting a handful of upcoming music nights at the pub, he probably didn’t know he was already starting the design process himself. Thankfully, Dave the designer never wastes a moment.”
Or did he?
(we’ll get to this in a minute)
But first, let’s get into what it is that actually makes this a great poster:
It’s hard to tell if Wysocki is being facetious when he calls the poster “brilliant.” But I would argue (or agree) it’s a genuinely clever poster — for a number of reasons (the fact it’s gone viral further proves these points).
Unless things are not as they seem. Unless there is no Tom. Unless the whole thing is a “brilliant” contrivance.
My genius-designer wife is convinced Dave Blackhurst knew exactly what he was doing and created the image from scratch. She says the font positioning doesn’t look right. On closer review, I realized the native Messages app UI doesn’t even look like this anymore. Harley Tamplin of metro.co.uk agrees, “Sadly, it might not be completely genuine as the font looks slightly wrong and both the wi-fi and 3G symbols are showing in the top corner.”
Of course, this doesn’t lessen its ingenuity. “Reality Television” is anything but. As a medium it’s just as contrived as scripted entertainment. Nevertheless, it’s still unavoidably engaging.
How do you feel about the poster? Legit? Designed? Like it? Hate it? Let us know!
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